Digital Marketing Analyst

TopFloor Zambia

About the job

Our client, a Crop Science Innovation Company seeks to recruit a Digital Marketing Analyst who is curious, bold, innovative and wishes to grow his /her career and be part of a winning team.

Key Responsibilities

  • Conduct data analysis to evaluate the effectiveness of digital marketing campaigns and identify areas for optimization
  • Development of digital marketing and content strategy
  • Prepare creative briefs for online content for social media platforms
  • Prepare monthly content calendar for all three social media platforms
  • Community Management and monitoring of all clients’ social media pages and website
  • Manage both organic and paid campaigns across digital channels
  • Develop and maintain reports and dashboards to track key performance metrics and provide insights to stakeholders
  • Monitor digital marketing trends and industry best practices to identify new opportunities for growth and innovation
  • Maintain and communicate the brand / corporate image

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field, additional exposure or qualifications in the IT field is an added advantage
  • 3-5 years proven experience in digital marketing analytics
  • Must be proficient in Adobe Suite, After Effects, Premiere Pro, Photoshop, Lightroom
  • Ability to work effectively in a fast-paced, team-oriented environment
  • Excellent written and verbal communication skills
  • Experience with data visualization tools and techniques
  • Strong analytical skills with the ability to interpret complex data sets and generate actionable insights
  • Knowledge of SEO, SEM, social media marketing, email marketing, and other digital marketing channels
  • Ability to work well with others and be a team player
  • Attentive to detail and organized
  • Must be self-motivated, flexible and able to manage several jobs at one time

How To Apply
Please submit your application by 18th March 2024. Only shortlisted candidates will be contacted.

Desired Skills and Experience

  • Analyst
  • ICT
  • Marketing

To apply for this job please visit www.linkedin.com.

Share this with Family and Friends