Customer Value Management Campaign Analyst

DEPARTMENT : Marketing

VACANCY : Customer Value Management Campaign Analyst

LEVEL : Senior Officer

LOCATION : Lusaka, HQ

Job Purpose

Responsible for Customer Value Management campaign programing and implementing & optimizing the reporting framework that will drive the insights needed to improve GSM campaign performance

Reporting To The Head Customer Experience & Retention, The Main Duties Are:

• Programing of all Marketing campaigns onto the Customer Relationship Management campaign system
• Owning the development, execution of all marketing campaigns for prepaid segments
• Working with internal product teams, and appropriate system vendors to design and deliver campaigns
• Ensuring that all Customer Relationship Management System campaigns are set up as prescribed in the product concept note.
• Ensuring that all Customer Relationship Management system campaigns adhere with the governance and regulatory policy requirements
• Developing report dashboards for daily/weekly/monthly campaign performance tracking
• Identify campaign performance gaps and recommend solutions in order to optimize campaign performance
• Working with the broader Marketing team to establish best practice to improve the quality of campaign
• Timely reviews of all marketing communication to ensure relevance and effectiveness

Educational Qualification & Functional/Technical Skills

• A recognized University Degree in Marketing, Engineering, Actuarial or equivalent
• Strong Structured Query Language (SQL) and data mining knowledge
• Experience in a telecommunication environment will be an added advantage
• Analytical skills and capabilities
• Minimum of 3 years working experience in Customer Value Management campaign management and programming
• Extensive campaign analysis and reporting experience in a complex environment
• Strong commercial acumen and customer focus
• Excellent communication skills and stakeholder management.

Other Requirements

• Result orientation
• Achieving Business Success and relationship management
• Proactive and displaying Entrepreneurial Spirit
• Ability to work under pressure

Closing Date

Suitable candidates requested to apply by sending through their CV’s to [email protected]. Closing date for receiving applications is 19^th November, 2021.

Airtel is an Equal Opportunity Employer and is non-discriminatory on the basis of race, gender, sexual orientation, disability, ethnic grouping.

Please note that due to the high volume of applications received, only shortlisted candidates will be contacted.