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Customer Value Management Campaign Analyst

Airtel Zambia

DEPARTMENT : Marketing

VACANCY : Customer Value Management Campaign Analyst

LEVEL : Senior Officer

LOCATION : Lusaka, HQ

Job Purpose

Responsible for Customer Value Management campaign programing and implementing & optimizing the reporting framework that will drive the insights needed to improve GSM campaign performance

Reporting To The Head Customer Experience & Retention, The Main Duties Are:

  • Programing of all Marketing campaigns onto the Customer Relationship Management campaign system
  • Owning the development, execution of all marketing campaigns for prepaid segments
  • Working with internal product teams, and appropriate system vendors to design and deliver campaigns
  • Ensuring that all Customer Relationship Management System campaigns are set up as prescribed in the product concept note.
  • Ensuring that all Customer Relationship Management system campaigns adhere with the governance and regulatory policy requirements
  • Developing report dashboards for daily/weekly/monthly campaign performance tracking
  • Identify campaign performance gaps and recommend solutions in order to optimize campaign performance
  • Working with the broader Marketing team to establish best practice to improve the quality of campaign
  • Timely reviews of all marketing communication to ensure relevance and effectiveness

Educational Qualification & Functional/Technical Skills

  • A recognized University Degree in Marketing, Engineering, Actuarial or equivalent
  • Strong Structured Query Language (SQL) and data mining knowledge
  • Experience in a telecommunication environment will be an added advantage
  • Analytical skills and capabilities
  • Minimum of 3 years working experience in Customer Value Management campaign management and programming
  • Extensive campaign analysis and reporting experience in a complex environment
  • Strong commercial acumen and customer focus
  • Excellent communication skills and stakeholder management.

Other Requirements

  • Result orientation
  • Achieving Business Success and relationship management
  • Proactive and displaying Entrepreneurial Spirit
  • Ability to work under pressure

Closing Date

Suitable candidates requested to apply by sending through their CV’s to jobs@zm.airtel.com. Closing date for receiving applications is 19th November, 2021.

Airtel is an Equal Opportunity Employer and is non-discriminatory on the basis of race, gender, sexual orientation, disability, ethnic grouping.

Please note that due to the high volume of applications received, only shortlisted candidates will be contacted.

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